The Skills Question

When I saw this government advert, my reaction was: Cyber what? I did not make the immediate connection that a ballerina is being expected to become a Data Scientist overnight. I am now relieved that many other people found this ad to be distasteful and stupid. But instead of waging a cultural battle on this ad, it's worth thinking about the problem it creates. This is not just about undermining skilled professions (such as ballet) or underestimating the efforts required for a transition. The images and words of the advert can be changed (and it seems that the Government has indeed pulled the advert) but the mindset behind them would not (as the government most helpfully explained, no one in particular was responsible). So, really, not Fatima, but the people who thought up this message should rethink, rewrite and reboot. Not because they are promoting hopelessness - which they certainly are doing - but because their hopes are misplaced. They are promoting a conference circuit vers...