India's Edsel Mistake
Reading through Simon Robinson's 'India Without the Slogans' in TIME, I could sense a danger for India : Edsel. Well, Edsel as in Ford Edsel, one of the most famous examples of over-hyping, effectively advertising a product and raising expectations before the actual product completely failed to match expectations. There is lot of talk on India now. Incredible India! As Robinson mentions, this years World Economic Forum meeting was replete with 'India Everywhere' advertising. India is moving up the chain : it is no longer hyphenated with Pakistan, implying its self-destructing conflict, but with China, underscoring its emerging economic might. Indian businessmen are on a global buying spree, Indian companies are hugely successful in IT, real estate prices are going through the roof, salaries are rising, there is a clear optimism in the air. But, for all this, one wonders whether India is selling ahead of itself. Robinson talks about the age-old Indian problems of inf...